11th Aug2014

10 Things You Didn’t Know About A$AP Rocky

by @Djordje

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Music and fashion icon A$AP Rocky is killing the game on his own terms. With a #1 album under his belt and two more on the way, the 25 year-old rapper is fast cementing his position as one of the musical voices of his generation. We hang out with Rocky stateside to kickoff the youth revolution…

“You already know,” is a constant refrain of the A$AP Mob, the multimedia collective that launched A$AP Rocky. It’s part verbal tic, part truth. Because there’s a lot that you already know about A$AP Rocky, né Rakim Mayers, aka Lord Flacko. You know the look: full gold grill, French braids, conceptual designer duds. You know the music: wavy, eclectic, Southern-inflected rap that began with cult 2011 mixtape Live.Love.A$AP and peaked – so far – with last year’s Billboard #1 album Long.Live.A$AP. You know the bio: ambitious kid overcomes a Harlem childhood spent slinging yeyo and rolling dice on the corner to become a pop-culture phenomenon living up to his crew’s acronym: Always Strive and Prosper. So what don’t you know?

Continue reading on i-D Magazine.