07th May2015

(Video) A$AP Rocky Word Association with Billboard

by @Djordje

Junk food, politicians, weed, Netflix and other rappers.

Via Billboard.

30th Apr2015

Marty Baller Interview with LDN

by @Djordje


Marty Baller recently found time to chat with LDN about his transition from hype man to artist, being the first artist on A$AP Ferg’s label, his personality, and more. Take a listen below.

30th Apr2015

A$AP Ferg Talks New Album with XXL Magazine

by @Djordje
NEW YORK, NY - FEBRUARY 14:  ASAP Ferg attends the Moncler Grenoble Fall/Winter 2015 fashion show during New York Fashion Week Fall 2015 at the Duggal Greenhouse on February 14, 2015 in New York City.  (Photo by Chelsea Lauren/Getty Images For Moncler Grenoble)

Photo by Chelsea Lauren/Getty Images For Moncler Grenoble

A$AP Ferg has been a busy man. From fashion to music to painting his face, very quietly the Harlem native has distinguished himself and his Trap Lord brand as a creative force to be reckoned with. Since his debut album, Fergenstein released his 19-track mixtape Ferg Forever last November, paying homage to his father by reimagining his pop’s artwork as the cover design. He went on tour with YG while also releasing sleek visuals for singles like “Dope Walk” starring model Cara Delevingne. Amidst all of this, Ferg also released his clothing collection with Young & Reckless.

At streetwear store Community 54 in Manhattan last week to promote his new line of gear for his Trap Lord line, Ferg spoke to XXL about his new album, why it’s better than Trap Lord and what’s next for the A$AP Mob.

Continue reading on XXL Magazine.

28th Apr2015

(Video) CRWN with Elliott Wilson & A$AP Rocky: Part 2

by @Djordje

Part 2 of CRWN with A$AP Rocky and Elliott Wilson finds the Harlem MC talking about the importance of his hometown (“fashion and culture, we’re the mecca of it”), his affinity with high fashion, and his opinion on Kanye West. “Him and Pharrell paved the way for artists like myself. I would be full of shit if I didn’t tell you that when I was 16, I was inspired by Kanye West.”

Rocky also talked about getting permission to be named Pretty Flacko Lord Jodye II from the original Pretty Flacko Mos Def, hating on Lil B before respecting the Based God, and being on psychedelics when Pusha T played him some crazy new music.

But the heaviest part of the entire interview came at the very end, when fellow Mob members A$AP Nast and A$Ap Twelvyy joined Rocky onstage as they talked about their fallen brother, A$AP Yams, who passed away in January. “[A$AP Mob] always been close, so I’m not gon’ say him passing brought us closer together,” said Rocky, “but what I will say is we appreciate each other way more ’cause we know tomorrow ain’t promised to nobody.”

Check out the second half of CRWN with A$AP Rocky and Elliott Wilson above, and if you missed part one, check it out right here.

Via WatchLOUD.

27th Apr2015

(Video) CRWN with Elliott Wilson & A$AP Rocky: Part 1

by @Djordje

The latest installment of CRWN is finally here, and it stars none other than A$AP Rocky, one of the hottest rappers in hip-hop right now. His sophomore album At.Long.Last.A$AP is right around the corner, and in part 1 of CRWN he talks about being inspired by Kendrick Lamar, Danny Brown, Earl Sweatshirt, and Joey Bada$$.

Rocky also discussed his love for psychedelics, working with Dangermouse and Juicy J, his unreleased instrumental album, and how he feels about rap today.

“Rap is the new wrestling,” said the Harlem rapper. “Make up a weird ass name, just come out saying some outlandish crazy dumb shit, and everybody’s gonna pay attention.”

Watch part 1 of CRWN with A$AP Rocky above, and stay tuned for part 2 tomorrow, only on WatchLOUD.

Via WatchLOUD.

21st Apr2015

(Video) Magnum Opus: The Making of A$AP Rocky’s “Purple Swag”

by @Djordje

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Four years is a long time in the Internet age. Just think: Four years ago you probably didn’t know what Uber was, had never used SnapChat, and you probably had never heard of a rapper named A$AP Rocky and his Harlem based crew, the A$AP Mob. In 2011, A$AP Rocky launched the A$AP movement after releasing an instant classic video called “Purple Swag.”

The video blew us away. Just when it was starting to feel like New York couldn’t produce new rap stars, a shirtless Rocky came strutting down the block on that bike sporting Jeremy Scott adidas with the charisma of 50 Cent, the sound of Houston, and a “alternative but traditional” aesthetic masterminded by the late, great A$AP Yams. Four years later and Rocky is a full blown star who recently got his third Complex cover and has his highly anticipated sophomore album slated for later this year. That’s why this song was ripe for a Magnum Opus treatment.

None of what Rocky—and the rest of the Mob—has accomplished these past few years would have been possible if it wasn’t for “Purple Swag.” So we got with the main members of the Mob including Rocky, A$AP Ferg, A$AP Nast, and A$AP Bari to talk about how the Mob came together and how Rocky crafted the song. Of course, we all also took time out to talk about the genius of A$AP Yams, who tragically passed away earlier this year, and how he helped the song blow up. As great as the song is, it certainly wouldn’t have had the same impact without it’s corresponding video. So we also spoke with director Jason Ano as well as everybody’s favorite white girl with gold grills, Anna Trill. And finally, with all the debate that the song sparked about whether or not New York rappers should be using a Southern sound, we just had to speak with the Trill OG himself, Bun B about why he’s cool with Rocky’s H-Town influence.

Via Complex.

20th Apr2015

(Video) Watch A$AP Rocky’s RBMA UK Tour Lecture

by @Djordje

In 2011, Harlem’s A$AP Rocky emerged at the forefront of a resurgent New York rap underground. Connecting the dots between a wide spectrum of ‘90s rap and the fashion-savvy hip hop vanguard, Rocky quickly ascended to global stardom. Together with his A$AP Mob team, the young wordsmith gave a new face to Harlem hip hop – and a whole generation a new style to “Get Lit” to.

Since the release of his major label debut, Long.Live.A$AP, Rakim Mayers has kept a close lid on his artistic development – until now. In this public lecture at London’s majestic St. Pancras Renaissance Hotel, as part of the RBMA UK Tour, the rapper gave a rare insight into his state of mind. Sitting down with journalist Hattie Collins on the Red Bull Studios London couch where he wrote much of his new album, Lord Flacko seemed delighted to hold court.

In the extensive interview, Rocky opened up about his relationship with London, his reverence for artists ranging from Bone Thugs-N-Harmony to The Castaways, meeting his recently deceased friend and Mob-partner A$AP Yams, and what can be expected of his upcoming record, At.Long.Last.A$AP.

Watch the lecture video above, which also includes a special appearance by Yasiin Bey and the first play of album cut “M’$”, and find out more about A$AP Rocky’s upcoming public lecture in Harlem for Red Bull Music Academy Festival New York here: http://nyc.redbullmusicacademy.com/conversation-with-asap-rocky


13th Apr2015

(Video) A$AP Rocky Goes Shopping With Complex At Maxfield

by @Djordje

We drop bills with Pretty Flacko at Maxfield, one of L.A.’s best designer boutiques. He schools us on some of his favorite fashion designers and why his style’s so jiggy.

Via Complex.

03rd Apr2015

(Video) Jewels From A$AP Rocky

by @Djordje

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Complex released some b-roll footage of their recent interview with A$AP Rocky, which features him talking about how hypocritical American drug laws are, how women face double standards when it comes to sex, and how much fan support meant to him when his friend A$AP Yams passed away. Check it out above.

Via Complex Magazine.

30th Mar2015

A$AP Ant Talks His Favorite Jewelry with The FADER

by @Djordje


From dainty bits of twisted metal to giant gold chains, the jewelry that we put on each morning often carries more of a story than our clothes or makeup ever could. The artists at The FADER FORT Presented by Converse came through wearing ornamentation of all kinds, so we stopped a few of them to find out what a Marc Jacobs watch, or a fox ring, or a chunky gold chain meant to them. Whether their jewels were deeply significant, extravagant, or completely worthless, their answers were revealing all the same.

Continue reading on The FADER.

30th Mar2015

A$AP Rocky Covers Complex Magazine (Apr/May)

by @Djordje


A$AP Rocky is sitting across from me at a table inside L.A.’s Sound Factory Studios. He looks away from the table, away from a sparse dinner he occasionally picks at, away from me, and repeats, under his breath, the two words I’ve never heard him say, and didn’t think I ever would: “No comment.”

To be fair, it’s been a long day, and he’s barely on the other end of it. A studio all-nighter that ended at 8 a.m. A photo shoot. This interview. A corporate fashion meeting. But despite his schedule, the “no comment” is still a surprise, even though it’s in response to a question about his love life. And not even a great one. It’s one of several times during this conversation where Rocky rolls his eyes, leans his head back—his braids dangling over the back of a studio chair—and stares into the ceiling in response to a question. He’s just not feeling it tonight.

Rocky’s usually a talker. The 26-year-old Harlem native’s outspokenness has been well-documented in these pages and elsewhere more than a few times over the course of his young, white-hot career. His candor is part of his innate charisma: He’s never not had something to say. And typically, something that shows up on arrival as a classic Rocky quotable. So why’s he being tight-lipped now? Is it just the exhaustion from a packed schedule? Or a different kind of fatigue?

It’s hard not to consider the latter. In the two years since he released his chart-topping debut album Long Live A$AP, he’s also emerged as one of rap’s foremost fashion trendsetters, and landed in a relationship with model Chanel Iman. He modeled in a Ferragamo campaign, and took his first acting gig, in the indie darling Dope (a movie that—of course—ignited a fierce bidding war at Sundance for the distribution rights). Last October, Rocky’s first proper track in over a year, “Multiply,” was released to rave reviews. The song also made news because of Rocky’s jabs at fashion lines Been Trill and Hood By Air, two brands he’d provided crucial support to before. On New Year’s Eve, Rocky released the booming “Lord Pretty Flacko Jodye 2.” Fans freaked out. Clubs banged it. Writers praised it. A common headline emerged: 2015 was poised to be the year Rocky was back.

Continue reading on Complex Magazine.

27th Mar2015

A$AP Rocky Interview with HYPETRAK

by @Djordje


Although it’s been a minute since the world has heard from A$AP Rocky, it’s understandable why. The 26-­year­-old rapper, model and now actor has been busy. From recording A.L.L.A., the follow-up to his 2013 debut Long.Live.ASAP, which features guests FKA twigs, Lykke Li and long-time producer Clams Casino, to making his acting debut alongside Zoe Kravitz and Forest Whitaker, Rocky has been adding to his already impressive resume the past couple of years. He’s also recovering from the unfortunate death of mentor and friend A$AP Yams, who passed away due to a drug overdose in January of this year. During his performance at the SXSW Milk Music Lounge, hosted by Samsung, he was in much better spirits, going through notable tracks “Goldie,” “Pesos” and “Wild for the Night,” as well as rapping along to songs from the rest of the A$AP Mob.

After his set, Rocky took the time to speak with HYPETRAK about where he’s been, what he’s been up to, his acting debut and what would be his ideal role, and what he listens to when doing psychedelics.

Continue reading on HYPETRAK.