16th Jul2014

Become a Trap Lord Brand Ambassador

by @DomingoTutu

trap lord brand ambassador

We are pleased to announce the launch of our 2014 Brand Ambassador program.

We will handpick 15 awesome ambassadors from around the world. Each ambassador will help us spread the word about Trap Lord, in return for special perks and rewards. We look forward to working closely with our Brand Ambassadors to grow the brand on a grassroots level.

To find out more on how to join, head on over to Trap Lord HQ.

10th Jul2014

A$AP Illz for DKNY’s Fall #WeAreNYC Campaign

by @Djordje

DKNY gears up for their Fall collection by announcing #WeAreNYC, their latest campaign featuring A$AP Illz, Rita Ora, and more. The campaign revolves around the many different individual styles we encounter while roaming the city streets–from old school to new school, classic to cool, sick to slick. Get familiar with the campaign above and then read up on Illz’ profile here.

09th Jul2014

(Video) A$AP Yams Cameo in LNDN DRGS “Uza Trikk” Music Video

by @Djordje

At first blush, LNDN DRGS’s new music video for “Uza Trikk” looks like your typical, by-the-book rap video—there’s a bunch of homies mobbing, a couple fancy cars, and a few random spottings of Gatorade bottles filled with possibly illegal drank. “Uza Trikk” even has A$AP Yams, the behind-the-scene’s leader and official tastemaker of A$AP Mob, talking shit—the unofficial sign that your video matters in the current rap landscape.

But it is what’s going on behind the music that makes this video really pop: a legion of Bloods flooding a Crips neighborhood in LA, a cameo by the creator of crack cocaine Freeway Rick Ross and, possibly the biggest surprise of all, that Jay Worthy—one-half of LNDN DRGS, leader of the hood, the video’s star and the man who brought all of these things together—happens to be the older step-brother to Grimes, the singer behind such safe and sparkly pop tunes as “Oblivion.”

Jay Worthy is the hood’s LinkedIn.

Along with his production partner Sean House, LNDN DRGS have developed a new West Coast sound beyond the ass-slapping minimalism of fellow West LA natives DJ Mustard and radio-ready rappers like YG. LNDN DRGS is the smooth, cool, calm, and collected counterpart to the hip-hop drum-and-bass-heavy scene, and they’ve brought along fellow up-and-comers Earl Swavey and BG Perico to show their worth. It’s a throwback sound made current with Jay’s very ratchet rhymes. Pour up some bubbly and get familiar. The full album will be here by September.

Premiered via VICE.

09th Jul2014

A$AP Rocky featured on Joey Fatts upcoming mixtape Chipper Jones Vol. 3

by @Djordje

tumblr_n8ei3b8TQB1srna3ao1_1280

Joey Fatts, who many of you may recognize as the producer of A$AP Rocky’s track “Jodye” on LongLiveA$AP, will be dropping his highly anticipated mixtape Chipper Jones Vol. 3 on August 3rd. He recently revealed the tracklist which includes a track with Rocky himself, titled “Keep It G Pt. 2,” produced by Cardo. Sounds like a dangerous recipe… Stay tuned.

01st Jul2014

Harlem Reshuffled: GQ x A$AP Mob

by @Djordje

1403897742256_harlem-reshuffled-gq-magazine-july-2014-music-06

The Hood is Still Giving Rise to New Dynasties

Meet: the A$AP Mob: (clockwise from bottom left) A$AP Rocky, Illz, Bari, Yams, Ant, Twelvyy, Nast, and Ferg
Their World: Though the crew are climbing the hip-hop heap, they haven’t forgotten where they’re from. “Harlem has always been known for its swagger and pizzazz,” says Rocky, perched here at the Apollo. “I get my high-end look downtown, but my street style comes from uptown.”
What you can Learn from the A$AP Mob’s Style: When you’re the hottest crew in Harlem, you don’t need a tie.

Clockwise from bottom left: 
1. Suit, $2,650 by Balenciaga, hoodie, $178 by Billionaire Boys Club, tank top, $78 by Shades of Grey by Micah Cohen, checkered sneakers by Vans, ring: his own 
2. Suit, $2,8353 by Gucci, sweatshirt, $165 by Opening Ceremony, white shirt, $305 by Thom Browne New York, pocket square by The Tie Bar, ring by David Yurman, bracelet: his own.
3. Suit, $425 by Banana Republic, rugby shirt, $178 by Billionaire Boys Club, bright blue high-tops by Del Toro 
4. Suit, $585 by DKNY, polo shirt, $645 by Dsquared2, bracelet by David Yurman
5. Suit, $3,495 by Giorgio Armani, tank top, $168 by Mark McNairy New Amsterdam, pocket square by Hav-A-Hank, vintage sunglasses and necklace: his own
6. Suit, $456 by J.Crew, polo shirt, $225 by Fred Perry Laurel Wreath, pocket square by The Tie Bar 
7. Suit, $6,600 by Brioni, t-shirt, $955 by Givenchy by Riccardo Tisci, hat by Cervo at JJ Hat Center, necklace and bracelets by David Yurman, red sneakers by Adidas Originals, socks by Falke 
8. Suit, $995 by Boss, t-shirt, $92 by Bellerose, hat by Borsalino at JJ Hat Center, pocket square (bandanna) by Kaufman’s Army & Navy, ring and bracelet by David Yurman, necklace: his own

01st Jul2014

A$AP Ferg featured on Ariana Grande’s upcoming album My Everything

by @DomingoTutu

ariana grande my everything

Pop star Ariana Grande announced her new album over the weekend with a tracklisting full of big names and features. Looking down the list you’ll find Big Sean, Childish Gambino, and The Weeknd sprinkled across the board. Take a closer look and the eleventh track, titled “Hands On Me,” features none other than A$AP Ferg. The Trap Lord continues to put in work and it’s looking to be a hot summer. Check out the full tracklist below. The album, My Everything, drops August 25.

Ariana Grande – My Everything Tracklisting
1. “Intro”
2. “Problem” feat. Iggy Azalea
3. “One Last Time”
4. “Why Try”
5. “Break Free” feat. Zedd
6. “Best Mistake” feat. Big Sean
7. “Be My Baby” feat. Cashmere Cat
8. “Break Your Heart Right Back” feat. Childish Gambino
9. “Love Me Harder” feat. The Weeknd
10. “A Little Bit Of Your Heart”
11. “Hands On Me” feat. A$AP Ferg
12. “My Everything”

27th Jun2014

Vote For Your Favorite A$AP Mob Shop Design

by @Djordje

971792_526429957476400_1531842713_n

Shout out to everyone that submitted their design into the Creative Allies campaign for the upcoming A$AP Mob Shop Fall line. It’s down to the top 3, vote for your favorite below.

24th Jun2014

(Video) A$AP Ferg Interview with NOWNESS

by @Djordje

The Trap Lord gives an exclusive interview about fashion, music and more during his time at Coachella. Check it out on Nowness above.

17th Jun2014

(Video) Complex Talks to A$AP Ferg & More About Bonnaroo Style

by @Djordje

There’s something about music festivals that bring out people’s inner freaks. Whether it’s rampant drug use, free love, or rolling around in the mud, the normal rules of society do not apply, and that extends to the arena of style. While Complex was down at Bonnaroo, we asked the likes of A$AP Ferg, Danny Brown, Sam Smith, Chromeo, and others about why festival style is dope, and what’s the craziest thing they’ve ever seen people wearing at the annual bacchanalia in Tennessee. And when we were done with the artists, we headed out into the crowd and talked to the craziest most wild people out there.

Via Complex.

12th Jun2014

Pre-Order L.O.R.D.

by @Djordje

10426645_680896911958381_1955318830508082703_n

Pre-order your copy of The Mob’s upcoming L.O.R.D. album through the official A$AP Mob Shop & get your name added to the cd booklet. Click here to pre-order now.

06th Jun2014

(Video) A$AP Mob Freestyles on The Funkmaster Flex Show

by @Djordje

After premiering their new joint “Hella Hoes” with Funkmaster Flex on Hot 97, the Mob gets a freestyle going over The Notorious B.I.G.’s “Who Shot Ya.” Watch them trade bars above.

06th Jun2014

(Video) A$AP Mob – Hella Hoes (Trailer)

by @Djordje

Check the trailer for the Mob’s new video to “Hella Hoes” above, premiering next Tuesday (6/10) exclusively on WSHH. L.O.R.D. album coming soon.

Pages:1234567...29»