GQ Magazine x A$AP Illz: Hood to High Fashion

admin / 19 Feb, 2014


The ascent of the A$AP Mob is one of the most authentic New York stories of today. The thought that a group of friends in Harlem with similar styles and tastes could rapidly become pre-eminent tastemakers in music and fashion used to take decades, but thanks to the advent of social media platforms like Tumblr, Twitter, and Instagram—that time frame’s been reduced to mere months. The collective exudes a decidedly unique New York City energy that industry insiders and brands want to tap into, which is why it’s no surprise that DKNY tapped prominent member A$AP Rocky for its most recent campaign.

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