A$AP Ferg Covers i-D’s Out Of The Blue Issue, Winter 2021

A$AP Ferg considers himself to be the Bad Boy baby. Those who bore witness to 90s New York rap know exactly who the Bad Boy baby is: that illustration of a brattish infant with a sideways cap on his head, bursting out from the middle of Sean “Puffy” Combs’ label logo. In Ferg’s case, the claim is not entirely metaphorical. The logo was designed by his Dad, Darold Ferguson Sr. Almost three decades later and Ferg is preparing to unleash his own company, drawing strength from Sean Combs’ example.

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